Вопрос № 605416 - Английский язык

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Tesco was founded by Jack Cohen, who used to say ‘pile it high, sell it cheap’ to explain the great success of his supermarkets. There are a lot of stores with 80,000 employees in Britain. Cohen started in 1918 with £30 worth of Air Force groceries which he brought at discount and sold on a market stall. The name came about like this: Cohen used to buy job-lots and chests of food. One day of 1924 Cohen bought some chests of tea from an importer called T. E. Stockwell and he needed a name in a hurry to put on the crates. He took TES from an importer’s initials and CO from his own and sold the tea. “It happened so quickly,” said T. E. Stockwell. Tesco’s first self-service supermarket opened in 1949 after Cohen saw the system operated in America. It was during the 1950s that Tesco started cutting (slashing) its prices and Cohen became known as “Jack the Slasher.”
The cut-price image has remained and the name “Tesco” is often used to mean anything cheap and unsophisticated. Today Tesco has an expensive advertising campaign in an effort to upgrade the image.
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Today Tesco has _______.
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  • was founded by Jack Cohen, who used to say ‘pile it high, sell it cheap’ to explain the great success of his supermarkets
  • an expensive advertising campaign in an effort to upgrade the image
  • first self-service supermarket opened in 1949
  • cutting (slashing) its prices and Cohen became known as “Jack the Slasher”
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Вопрос задал(а): Анонимный пользователь, 12 Ноябрь 2020 в 20:12
На вопрос ответил(а): Анастасия Степанова, 12 Ноябрь 2020 в 20:12